Social Media • Community Research • Campus Marketing • B2B Funnel
Welcome to my complete marketing task submission.
Community research about Maggi in Chennai
Content engagement insights
One selected community + content plan
B2B funnel for noodles
Summary & execution plan
Maggi Communities in Chennai
| Platform | Community Name | Members | Engagement Content |
| Facebook | Chennai Foodies | 50K–200K | Maggi pics, fusion recipes, street-style |
#maggi & #maggirecipes | 10M+ | Reels, fast recipes, hacks | |
| YouTube | Cooking channels | Millions | Street Maggi, 2-min hacks |
| Blogs | NDTV Food, Bloggers | High | Trending twists |
⭐ High-Engagement Topics
- Fusion Maggi (schezwan, paneer, cheese)
- Quick Reels (10–15 sec)
- Hostel cooking hacks
- Budget cooking
- Nostalgia Maggi stories
- Street food Maggi
Selected Community:
Instagram – #maggi & #maggirecipes
⭐ Why Instagram?
- Highest reach
- Reels perform best
- Youth audience
- Chennai food creators active
| Metric | Value |
| Reach | 2000-4000 |
| likes | 3k – 4k |
| comments | 1k |
| saves | 78 |
| shares | 1k |